DJ Harrington, renowned collision industry veteran releases informational videos to assist consumers in making decisions about their damaged vehicles.
ATLANTA AND NEW YORK – DJ Harrington's long awaited informational video spots for DamageMAX are being released to the public today on DamageMAX.com and YouTube.
Dr. Harrington represents DamageMAX at industry events, in advertising campaigns and on the internet. Known as the "CAR-diologist", Dr. Harrington has over 37 years of automotive industry experience.
Dr. Harrington chose to represent DamageMAX because of its many benefits to damaged vehicle owners: "For years I have worked with car dealers and body shops--9 times out of 10 they unable to assist consumers that can't afford to, or simply don't want to repair their wrecked vehicle. DamageMAX solves this problem for the consumer as well has collision repair facilities and automotive retailers."
Not only does the CAR-diologist advise consumers when to sell their damaged car to DamageMAX, he also guides the viewer through scenarios when it does make sense to repair their wrecked vehicle. Based on vehicle model, year, equity position and prior history, DJ objectively advises damaged vehicle owners of their best options. For example, DJ informs viewers about a collision industry secret - that you don't have to repair your car just because a repair check was provided in an insurance settlement. You can take the repair check from your insurer and the check DamageMAX gives you for your wrecked vehicle and buy a new car.
Dr. Harrington stresses the best short and long-term solutions for vehicle owners facing tough decisions regarding whether to repair or sell their damaged vehicle. For example, selling a vehicle with a "Bad CarFax" can result in up to a 16% reduction in selling price - and this is after spending the money to repair the wrecked car. Repairing a damaged vehicle may seem like the best decision because it is cheaper than replacing the vehicle. Dr. Harrington stresses that it may be cheaper in the short run but can cost a lot more in the long run because of increased depreciation associated with the accident, post-repair.
Dr. Harrington will promote DamageMAX's ubiquitous slogan, "DamageMAX will buy your wreck and you keep the repair check." He will release new informational videos for DamageMAX throughout 2013, exploring new topics to assist consumers in each spot.